our story began with a vision to create high-performance, science backed formulas at an incredible value that make your skin, mind, and conscience feel good (oh, and they smell good too). With our core commitment to compassion towards you, animals, and our planet, we believe that everyone deserves effective products that use the highest quality 100% vegan and cruelty-free ingredients, wrapped in climate-conscious packaging at accessible prices.

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15% Off Sitewide

Get 15% Off Sitewide

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10% Off Storewide

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Free Shipping!

Get Free Shipping On Order Over $50

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30% Off Last Call

Get 30% Off Last Call

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Buy 4 & Get 20% Off

Buy 4 & Get 20% Off

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30% Off Vegan Hair Care Products

Get 30% Off Vegan Hair Care Products

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30% Off Bath Products

Get 30% Off Bath Products

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25% Off Makeup & Nail Polish

Get 25% Off Makeup & Nail Polish

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20% Off Order Over $200

Get 20% Off Order Over $200

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15% Off Order Over $150

Get 15% Off Order Over $150

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Buy One & Get One All Hair & Body Mists

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10% Off First Order

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Spend $50 & Get One Bath + Body Free

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Best Selling Starting From $5

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Gift Card Starting From $10

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Gift Card Starting From $10

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All Perfume Starting From $10

Purchase Now! All Perfume Starting From $10