After competing in men’s ski pants at the 2018 winter olympics, Halfdays co-founder Kiley had enough of the “unisex” fits truly meant for men. Tired of the shrink-it-and-pink-it mindset, ill-fitting silhouettes and unapproachability of legacy brands, Kiley came together with Ariana and Karelle to launch Halfdays with the goal of disrupting a male-dominated outdoor industry.
